Now there are not one, but two new features that allow for more encouragement when promoting a new release. This could be a culmination of static posts, Stories, and videos to constantly remind followers of what’s about to happen. Usually, brands create a posting schedule geared around creating a buzz for a new release or announcement. Now there’s a new way to create anticipation for your brand’s release. When preparing to launch a product or announce a big event, brands typically use Instagram as their go-to source of promotion.
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